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Can one roll of toilet paper change the world?

Toilet paper, that ubiquitous and apparently indespensable component of modern life, is often manufactured by cutting down the world's forests. In Canada, clear-cut logging claims half a million acres of Ontario and Alberta's boreal forests each year with much of the destruction earmarked for virgin paper tissue products. Similar activity is taking place in the Southeastern U.S. Recently, Greenpeace and the Natural Resources Defense Council have started campaigns to educate the public on the environmental impacts of using these kinds of products. See kleercut and nrdc. The good news is that all of this industrial pressure for tissue products can be avoided simply by using recycled paper toilet tissue.

In fact, if every household in the U.S. replaced just 1 roll of virgin toilet paper with just 1 recycled roll 424,000 trees would be saved

Many Americans still believe that recycled content toilet tissue couldn't possibly be comfortable to useā€”that is, until they try it. To prove the point, Greenline paper is offering a free sample of its Eco-Soft 100% recycled toilet tissue to every interested reader free of charge. Just e-mail them at and ask for a free toilet paper sample. Please include your mailing address.

Now, let's change the world 1 roll of toilet paper at a time!


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